Theyre going to see how far they can stretch it as possible. Throughout the Kusama-inspired collection, there are colorful faces, flowers, infinity dots and nets and more. Earlier this year, Louis Vuitton revealed it had signed BTS as global ambassadors, though at the time, exactly what they would be doing with the billion The pop superstars were officially introduced Thursday as the latest house ambassadors for Louis Vuitton. Its the latest in a long list of world-renowned locations and landmarks across the globe where Louis Vuitton has staged shows. BTS made a stylish statement at the Grammys last month when they turned up in custom Louis Vuitton suits now it turns out they may have been making a not-so-subtle announcement as well. Louis Vuitton ambassador Louis Vuittons best-performing post on its social channels for Mens Fashion Week in Paris for AW21 featured BTS, generating $436,000 in media impact value, according to Launchmetrics. Its all part of the messaging and less of the functional side of fashion, which is what a traditional influencer might do when they show you how to wear a pair of pants.. Virtual idols may also be on the cards, says Booker. The accompanying photo shoot, which appears in the magazine's May 2022 issue, sees her wearing a variety of items by Louis Vuitton. Louis Vuitton has officially revealed Zendaya as the maisons newest house ambassador, becoming the face of their iconic Capucines bag. Moncler's summer in the campaign signed by Thierry Le Gous, The brand's most iconic garments reimagined for warmer days, Vans' new "This is Off The Wall" campaign. Sign up for THR news straight to your inbox every day. pic.twitter.com/WzRHWb3piB, Louis Vuitton (@LouisVuitton) April 23, 2021, In a statement, Louis Vuittons Mens Artistic Director, Virgil Abloh says that he spent time with the group to go over creative visions and ideas for the brand, though he stopped short of revealing what exactly the guys have in store. Italys Far East Film Festival: Malaysian Drama Abang Adik Sweeps Top Prizes, Inside the $25,000 Members-Only Club That Gives Access to VIP Suites at L.A.s Biggest Arenas, The Jacqueline Avant Children and Family Center Unveiled in Watts: Its a Safe, Clean, Beautiful Space, Art Auction to Preserve Nina Simones Childhood Home Kicks Off May 12, Co-Curated by Venus Williams, Naomi Watts Just Wore These Under-$100 PJs from Two Star-Loved Brands -- And They're the Perfect Mother's Day Gift for Stylish Travelers, The Best Signet Rings for Adding a Red Carpet-Ready Touch to Your Jewelry Stack, A Less Outrageous and Costume-y Met Gala? They strode out of a tunnel on chunky-heeled shoes in slick windbreakers, miniskirts that flared out and striped suits. BTS and Blackpink are able to connect with global audiences more effectively than some of their K-pop counterparts because of their unique background and preferences, says Booker. If you purchase an independently reviewed product or service through a link on our website, Rolling Stone may receive an affiliate commission. All rights reserved. Winter wardrobe essentials: Must-have clothing and accessories for the chilly weather, Tiffany & Co. unveils transformed New York City flagship, Louis Vuitton announces Zendaya as latest ambassador. Others recommend keeping an eye on emerging talent on popular platforms like Netflix. 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On October 6, the French house officially announced Hoyeon Jung, who plays Kang Sae-byeok in the series, as its new global ambassador. For the brands spring 2021 campaign, shot by creative director WebRT @newjiram: House Ambassador is highest title at Louis Vuitton btw!! Build the strongest argument relying on authoritative content, attorney-editor expertise, and industry defining technology. Louis Vuitton Unlike decades past, more ambassadors will co-create with their brand partners, he believes. It is no coincidence that in recent years Louis Vuitton has become the driving force behind the record profits recorded by LVMH: 47 percent organic growth during 2021 for the entire group and a 64.2 billion euro revenue last year alone. Its exactly like a global ambassador ambassador It involves a little bit more thoughtfulness because the consumer is a bit harder to sell to right now. In Ghesquires words: Naomi is an exceptional woman who represents her generation and is also a role model for everyone. The tweet calls them pop icons, and recognized the members for their uplifting messages that impart a positive influence., #BTS for #LouisVuitton. "Following a strong collaborative relationship with the Maison the award-winning actress begins an exciting new chapter of her journey with Louis Vuitton," the fashion house announced in a press release. This content can also be viewed on the site it originates from. Fashion juggernaut Louis Vuitton has tapped into the power of Netflix'sSquid Game. And if for the men's collections the brand tends to hire huge stars from music, social media, and athletics (three random names: Tyler, The Creator; the BTS, Serena Williams) in line with the contemporary grandeur brought by Virgil Abloh, when it comes to red carpet and women's collections the brand's tactics have become more subtle and cross-cultural in recent years. Most recently, however, the brand dressed Jennifer Connelly, Julia Roberts, and Deepika Padukone (Louis Vuitton's first Indian ambassador) for their red carpet at the Cannes Film Festival. Ambassadors Louis Vuitton Brand Ambassador List | The Art of Mike Mignola Celebrating the debut of the new Vans Knu Skool silhouette. We are excited for our upcoming projects with Virgil Abloh," they shared. If I buy something I want it to really last me. More recently, Burberry partnered with Itzy, and Givenchy with Aespa, both emerging K-pop names. Louis Vuitton ", BTS Says They're Looking 'at the Positive Side' After Losing First Grammy Nomination, BTS Shares Experiences of Racism as They Denounce Anti-Asian Attacks: 'We Feel Grief and Anger', BTS' Jungkook Turns Up the Heat in Sexy Abs-Baring Photo Shoot as Calvin Klein's New Global Ambassador, BTS Members: Everything to Know About the K-Pop Supergroup, BTS' J-Hope Begins Process to Join South Korean MilitaryAfter Legally Deferring for Years. I cant wait to share all the very exciting projects we are working on.. HoYeon Jung is the newest global ambassador for Louis Vuitton. Working with someone like that in South America or Spain makes complete sense.. More on this: Who Has The Longest Las Vegas Residency? All rights reserved. South Korean singer Haerin from K-pop girl group NewJeans has been named Diors newest global ambassador. She was recently named as part of the 9-person jury at this year's Cannes Film Festival, and earned an, Dior hosts runway show in South Korea for the first time. Louis Vuitton names BTS as global ambassadors; latest K-pop Let us keep you up to date with our weekly MiNDFOOD e-newsletters which include the weekly menu plan, health and news updates or tempt your taste buds with the MiNDFOOD Daily Recipe. To revist this article, visit My Profile, then View saved stories. Zendaya is the newest Louis Vuitton H ouse Ambassador. Louis Vuitton is pleased to welcome members RM, Jin, SUGA, j-hope, Jimin, V and Jung Kook.". The Golden Globe- and Emmy-winning actress was recently seen sitting in the front row at the Louis Vuitton Womens Fall-Winter 2023 show in Paris last month. Louis Vuitton's Men's Artistic Director Virgil Abloh said in a statement that he's "delighted" to welcome BTS as house ambassadors and explained that the partnership is a fusion of "luxury and contemporary fashion.". Louis Vuitton Credit: Dior. Please see our privacy policy for more information. 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If you havent seen or heard ofSquid Game,then we can only assume that youve been living under a rock. The material on this site may not be reproduced, distributed, transmitted, cached or otherwise used, except with the prior written permission of Cond Nast. Send us a tip using our anonymous form. The Maisons latest touchdown in In the. Brands want to work with more than just a face. Working with a real-life person always has risks because they might say something controversial and then as a brand youre stuck with this person. CGI influencers like Lil Miquela and Shudu are likely to resonate more with younger audiences, because Gen Z already live so much of their lives online in the virtual realm, whether its with video games or social media, he says. Pop sensation BTS become Louis Vuitton South Korean singer Haerin from K-pop girl group NewJeans has been named Diors newest global ambassador. Mert and Marcus. Watch These Similar Movies & Shows Next. by Her World Team / April 24, 2021. Vogue may earn a portion of sales from products that are purchased through our site as part of our Affiliate Partnerships with retailers. While a third person wrote, "OUR 7 KINGS ". She joins Zendaya, Hoyeon, & J-hope in the list! She joins Zendaya, Hoyeon, & J-hope in the list! With a new chapter as an ambassador for the storied French fashion house, it seems Osakas style journey is just getting started. Her career and convictions are inspiring. This marks the Parisian fashion house's first campaign with the Golden Globe-winning actress. Here is an analysis of the ubiquity of TikTok, from its influence in different industries to its relationship with Gen Z. I immediately fell for Hoyeons outstanding talents and fantastic personality. Louis Vuitton So the idea would seem to be to try to intercept the attention of increasingly young and international markets, without limiting itself to an overly specific image capable of having the best parts of old and new celebrity culture. The young persons guide to conquering (and saving) the world. I am in awe of Naomi, she stays true to herself and doesnt compromise on her values.. Exclusive news, data and analytics for financial market professionals, Reporting by Joyce Lee and Mimosa Spencer; editing by Barbara Lewis. How well has Wes Anderson's aesthetic aged? The news comes three months after BTS helped drive millions of views Louis Vuitton SEOUL, April 29 (Reuters) - LVMH's (LVMH.PA) top fashion brand Louis Vuitton held its first-ever pre-fall fashion show on Saturday on a bridge in Seoul, the capital of a leading luxury market. 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All Rights Reserved. The news was announced by the French brand on May 10. WebThe actress Fan Bingbing may currently be the most successful brand ambassador in China. Thanks to the success ofSquid Game, her experience with the fashion house that catapulted her to new heights in the fashion world has come full circle and we love to see it. Not all marketers are convinced though. April 20, 2023 11:43am. The shocking news comes only 2 months after the show's premiere. Ad Choices, Here's Everything Coming to Netflix in April, The Lacoste and Netflix Collab Reimagines the Iconic Crocodile. On Thursday, Louis Vuitton announced that the groups members Jin, Suga, J-Hope, RM, Jimin, V, and Jungkook are their latest house ambassadors.